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I'm Lisa (aka lilo)!

I help businesses, like yours, create a brand that fits like a comfy pair of jeans (and I make your butt look good). From branding strategy & branding photography to website design, I help you create an irresistible brand that will attract your dream customers. Think of me as your biggest cheerleader and brand believer.

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I am here to empower business owners to create an irresistible brand that aligns with their purpose and value so they can confidently make an impact on the world. 

Denver Branding Photographer

How to Feel Confident In Front Of The Camera

brand photos of woman walking on a white backdrop with her hands in her pockets

I get it. I show up on Instagram daily, and constantly am photographed for new branding photos. But, I too have moments where I feel, well, less than. I get a little self-conscious or insecure in front of the camera. That is totally normal and okay! It takes some practice to learn how to feel confident in front of the camera. Here is how I do it, and you can too!

Show Up

It is as simple as starting to do the dang thing. Start showing up regularly, this will help you feel more comfortable with your face on a screen. I think stories are the easiest because you can do retakes, the stake are low, and they disappear after 24 hours.

Lighting

Good lighting is key! I promise that you will look ten times better with good lighting. Which will add your confidence, but will also contribute to long watch time from your audience. Find a window and stand in front of it. Rain or shine, this is a great option for lighting.

Imperfection Is Okay

As business owners, we are all guilty of putting unnecessary pressure on ourselves. When you accept that you are imperfect, and your content will be imperfect too, that is when you can free yourself from too high of expectations. Learn to be okay showing up imperfectly.

Batchwork

One of the perks of owning your own business is that you don’t have to get dressed up and go into work every day. With that said, on the days you do get dolled up for the day, batch a bunch of content! Create a bunch of content on a day when you feel beautiful and confident.

Don’t Be A Critic!

You are your harshest critic. I hate to break it to you, but no one else is paying that much attention, and they probably don’t even notice the things you are conscious of. Don’t be a critic of yourself and limit your possibilities. You deserve better than that!

Branding Photography

Okay, I may be a little biased on this one. But nothing boosts your confidence like brand photos! Schedule a session with a great brand photographer who will talk you up and make you feel good! A lot of my clients avoided brand photos for the longest time because they weren’t feeling confident enough. But they always feel so confident afterwards and tell me how they wished they had done it sooner. Getting photos for your brand can boost your confidence when done with the right photographer.

JUST DO IT.

The more you do it, the more comfortable you will get. The only reason I still show up and feel confident is because I do it regularly. And when I have a lapse in showing up on my Instagram, I feel it! Just do it, I promise it gets easier with time!

Need stellar Branding Photos? Show up in your business and elevate your brand with me! I promise it will be fun and will help boost your confidence and help you show up more consistently.

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I'm Lisa (aka LiLo), the Brand Believer!

I started my photography business 13+ years ago because I needed an extra $500 a month for my family and I didn't even own a camera. Now I am a commercial photographer, podcast host, passionate business cheerleader, brand expert, former teacher, and faith-driven entrepreneur.

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